SAUER BRANDS INC. WINS 2022 DRESSING OF THE YEAR FROM THE ASSOCIATION FOR DRESSINGS & SAUCES FOR ITS DUKE’S SPICY COLESLAW DRESSING

(October 17, 2022) ATLANTA, GA – The Association for Dressings & Sauces (ADS) named Duke’s Spicy Coleslaw Dressing from Richmond-based Sauer Brands, Inc. as the winner of its Dressing of the Year Award. The announcement was made during the ADS 2022 Annual Business Forum in Charleston, South Carolina from October 9-11.

Duke’s Spicy Coleslaw Dressing combines the tangy taste of Duke’s Mayo with a kick of southern-style hot sauce, a dash of cayenne pepper and a blend of Cajun herbs and spices.

“Duke’s focus recently has been to innovate outside of our core mayonnaise items and the launch of Duke’s Spicy Coleslaw Dressing, and its popularity since launching last year is validation that we can extend the Southern heritage of the brand into new items”, said Joe Tuza, Sauer Brands Condiment Business Unit President/ Captain Condiment. “We’re grateful to the members of ADS for honoring Duke’s Spicy Coleslaw Dressing with this award.”

The Dressing of the Year award is presented by ADS to recognize and celebrate truly innovative and delicious products. Nominations for the award were received earlier in the year and attendees of the 2022 Technical Meeting in Norfolk, Virginia, voted via blind taste tests, based on the dressing deemed to have the best overall taste.

About Duke’s Mayonnaise Duke’s Mayonnaise was created in 1917 in Greenville, S.C. by Eugenia Duke. For over 100 years, Duke’s has been adding southern flavors to make good things better. In addition to the flagship mayonnaise, which is still made according to its female founder’s original recipe, Duke’s offers light, olive oil, and flavored mayonnaises, tartar sauce, sandwich relish and regionally inspired Duke’s Southern Sauces, dressings, and mustards. Duke’s is the Official Condiment of the Tailgate and title sponsor of the Duke’s Mayo Classic & Duke’s Mayo Bowl. For more information, visit dukesmayo.com or follow @dukes_mayonnaise on Instagram. Duke’s Mayonnaise is owned by Sauer Brands, Inc.

About Sauer Brands Inc. Sauer Brands, Inc. was founded as The C.F. Sauer Company in 1887, in Richmond, Virginia. The company produces a broad line of inspired flavors to excite and delight consumers including condiments, spices, seasonings and extracts. The company’s manufacturing facilities are in Richmond, Virginia; Mauldin, South Carolina; New Century, Kansas; and San Luis Obispo, California. The company sells well-known brands including Duke’s Mayonnaise and Southern Sauces, Kernel Season’s Popcorn Flavorings, The Spice Hunter, Sauer’s, and Tasty Shakes. Sauer Brands, Inc. also produces high quality private label products for retail and away-from-home channels.

Founded in 1926, the Association for Dressings & Sauces is an international trade association representing manufacturers of salad dressing, mayonnaise and condiment sauces as well as suppliers of raw materials, packaging and equipment to the industry. Its purpose is to serve the best interests of industry members, its customers and consumers of its products.

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