BBQ and Mustards
Duke’s launches four new mustard flavors and adds Carolina Vinegar to the line of Southern Sauces.
Sauer Brands Turns up the Heat with acquisition of Mateo’s Gourmet Salsa
Based in the Dallas suburb of Frisco, Texas, Mateo’s all-natural and gluten-free line of products was created in 2010 by Andrew Robbins, who decided to market the homemade salsa his father created when he couldn’t find one available in stores…
A fresh new look for the Sauer’s brand
Sauer's spiced things up with bold, easy-to-shop packaging, an updated logo that nods to history, and imagery that entices the senses as much as the products do.
Sponsorships, acquisitions and launches oh my!
Company sponsors first-ever Duke’s Mayo Bowl in Charlotte, NC. Acquisition of Chicago Custom Foods in April 2020 — the leading maker of popcorn flavoring and seasoning in the U.S. Duke’s Southern Sauces launches six new flavors. We provide almost $50,000…
Mayo, mayo and more mayo
Our company introduces 8 new Duke's products including a line of flavored mayos. Additionally, we proudly launch a line of dip cups & salad dressing packets for Duke's in the Away from Home channel.
New Ownership
After 132 years of private ownership, The C.F. Sauer Company is acquired by Falfurrias Capital Partners of Charlotte, North Carolina. The new owners are loyal fans of Sauer’s and Duke’s products.
A Smart Rebrand
Sauer’s launches a new logo and packaging design for their entire portfolio of spices, extracts, seasoning mixes, and condiments to improve shelf appeal and articulate heritage.
Giving Back
In the wake of hurricanes Harvey, Irma, and Maria, The C.F. Sauer Company donates over 40,000 pounds of product to FeedMore relief efforts.
Community Fun
Sauer’s sponsors the 1st annual Fire, Flour, & Fork, a four-day gathering of chefs, producers, and food lovers in downtown Richmond. Attendees can sign up for an exclusive tour of the Sauer’s plant, compete in recipe contests using Sauer’s products,…
A Focus on Retail
Sauer’s introduces an award-winning retail merchandising system. Innovative, self-rotating modules showcase and dispense spice jars in new packaging and feature visually dynamic signage and consumer-friendly spice descriptions and usage ideas.